Talking Brands: The Godfather has extended into sauce… Which brand should be next?

Studio Griggs’ Stephanie Griggs, Skew’s Oliver Dyer, Born Licensing’s David Born and Louis Kennedy’s Tracey Richardson share their saucy suggestions.

Stuff We Loved: What are the industry’s favourite licensed launches of 2023?

We asked figures in the licensing industry for their favourite launches of the year. The only caveat… They couldn’t choose a product or experience they were involved in!

Talking Brands: Introvert or Extravert… Which personality type is more useful for a creative career in licensing?

Do typical traits of introverts and extraverts make one better suited to working as a creative in the licensing industry? We asked figures across the brand extension space for their thoughts.

Talking Brands: Which untapped horror brands deserve a bite at licensing?

Scares in the spotlight… Industry figures give us their picks for untapped horror brands that boast serious licensing clout – and discuss if horror is now a year-round proposition.

Studio Griggs’ Stephanie Griggs on grounding creative thinking in commercial needs

Stephanie Griggs tells us why now was the right time to launch her new creative studio, Studio Griggs.

Stephanie Griggs launches new creative studio, Studio Griggs

“After a truly incredible eight-year journey at the Roald Dahl Story Company, it feels like the right time for a new adventure,” said Griggs.

Why Design?

We asked figures in the licensing industry for the person, experience or object that provoked them to embark on a creative career path…

Talking Brands: From Peter Rabbit to I Want My Hat Back… What gives a picture book licensing potential?

Kids Industries’ Gary Pope, The Roald Dahl Story Company’s Stephanie Griggs, Penguin Ventures’ Thomas Merrington, Making Things’ Fi Murray and Caroline High Consultancy’s Caroline High talk picture books – and share some thoughts on untapped gems.

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