PlayStation

“It’s video games, so play and movement is key”: Stacey Bates-McCue – Creative Director of Licensing at Fluid – takes us inside development of DTR kits for PlayStation.

“PlayStation: The Concert is poised to redefine what a music experience can be,” said Sid Shuman, Senior Director of Content Communications at Sony Interactive Entertainment.

The deal covers both the PlayStation brand and Sony Interactive Entertainment-owned PlayStation titles like The Last of Us and Uncharted – with toys set to land in 2024.