Louis Kennedy

Interview
Tracey Richardson, Louis Kennedy

“The fit between the cause and the IP is essential”: Louis Kennedy’s Tracey Richardson on crafting partnerships with purpose

Tracey Richardson, Charity and Partnerships Lead at Louis Kennedy, discusses her approach to bringing brands and good causes together.

Feature
Will Marston, Star Editions

Talking Brands: Pantone, Harry Potter and Corona have all launched physical stores. Which brand should be next?

Star Editions’ Will Marston looks at the world of branded stores, picking the brains of Louis Kennedy’s Nick Prichard and The Opinionated Designer’s Emma Horton for brands ripe for pop-ups.

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