Asembl
Asembl brings Perfetti Van Melle and Frostbland together for Chupa Chups body mist
“Since its ideation phase, we knew we wanted to get the fragrances smelling reminiscent of the Chupa Chups favourite flavours,” said Frostbland Brand Manager Bruna Baeta.
Dusk debuts fragrances based on Streets’ ice cream brands
Bubble O’Bill, Golden Gaytime, Rainbow Paddle Pop and Splice are the focus of a new range of candles, fragrant oils, tealights and melts.
Asembl brings ice cream brand Weis into muesli bars with Bounce Foods
“It is the first time Weis has been outside of the freezer and what better place for these iconic flavours to land than in the muesli bar aisle as part of a partnership with Bounce,” said Asembl MD Justin Watson.
“The product has to be the hero”: Asembl’s Justin Watson on food brand innovation
Asembl MD Justin Watson discusses his licensing education, the Australian market and Violet Crumble cakes.









