Alaina Caldwell
StyleWorks Creative’s D. Thomas Froberg and Alaina Caldwell discuss development of Monster Jam style guides with Feld Entertainment’s Tim Rees
How do you capture the frenetic energy of Monster Jam in creative? StyleWorks Creative’s D. Thomas Froberg and Alaina Caldwell reveal all.
Talking Brands: A Miss Piggy movie is in the works… Could the famous Muppet sustain a solo licensing push?
“Licensing, moi?!”: Industry figures tell us where the iconic swine could shine in consumer products, experiences and beyond…
StyleWorks Creative’s Tom Froberg and Alaina Caldwell on research, style guides – and greater recognition for designers
“It’s about freedom and trust” StyleWorks Creative’s Tom Froberg and Alaina Caldwell on what makes partnerships tick.




