Nominations now open for Brands Untapped 100: 2023 Edition

The publication, celebrating designers, studios and creative leaders within licensing, launches on October 4th at this year’s Brand Licensing Europe show.

Karen Addison on bringing the art of Norman Thelwell into giftware, colouring books and equestrian products

As an exhibition of his work lands in London’s Cartoon Museum, Karen Addison of Karen Addison Associates discusses opportunities around the Norman Thelwell brand.

Fanhome readies monthly Fast & Furious die-cast subscription

Each die-cast is accompanied by a magazine exploring the origins, development and production of the Fast & Furious films, characters and cars.

WildBrain promotes Josh Scherba to President and CEO

“It’s an incredibly exciting time at WildBrain, and I’m honoured that our board has put their support behind me to lead the company,” said Scherba.

IMG to helm consumer products push for Toikido’s Piñata Smashlings

“With a Roblox video game, an animated series and a range of consumer products already locked in before its official launch, Piñata Smashlings is on track to become the next blockbuster gaming and children’s brand,” said Adam Steel, Senior Director of Licensing at IMG.

HIYA Toys readies ‘Gaze into the fist of Dredd’ action figure set

Judge Fear’s helmet has been remodelled to allow fans to create the famous moment from the comic, with a fist-sized hole for Dredd to punch through.

Fantasy Flight Games putting “unprecedented resources” behind Star Wars: Unlimited

“Whether you are a casual player, competitor or collector, there’s something for everyone in this game,” said Jim Cartwright, Product Strategy Director for Fantasy Flight Games.

Warner Bros bolsters FRIENDS coffee range

The new flavours include an Oh. My. GAWD cold brew, Moo Point decaf and Gunther! expresso.

Garden centres to distribute Peter Rabbit activity packs as part of National Children’s Gardening Week

The move expands the scope of the Grow with Peter Rabbit initiative, designed to bring the health, well-being and educational benefits associated with gardening to as many children as possible.

PUMA to launch Formula 1 apparel, footwear and accessories

“PUMA has a rich history in motorsport, making them the perfect fit for F1 as we take the sport’s apparel to the next level for fans on the street, drivers in the paddock, and everything else in between,” said Stefano Domenicali, President and CEO of Formula 1.

Stay up to date with the latest news, interviews and opinions with our weekly newsletter

Sign Up

Enter your details to receive Brands Untapped updates & news.

    This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.