Talking Brands: Disney is embracing trading card games with Lorcana and Star Wars: Unlimited… What other brands might thrive in this area?
James Wallis, Jude Coram and Ben Townsend share their picks of brands ripe for the TCG treatment.
Pawprint Family’s Charlotte Russell on the benefits of bringing brands into badges
Charlotte Russell – Director at Pawprint Family – discusses producing patches and pin badges for brands like Elmer, The Gruffalo and Shaun the Sheep.
Blue Kangroo Design expands with Bristol office and new hires
“Business is great so it was an easy decision to open a new office in Bristol, take on more talented, skilled creatives and expand both our capacity and operations,” said Jason Knights, Founder and Owner of Blue Kangaroo.
World Book Day welcomes Maya Maraj as Commercial Partnerships Manager
“There is a huge opportunity to engage more organisations and brands commercially in World Book Day, to help increase its relevance and reach key audiences,” said Maraj.
Freegun brings The Laughing Cow into underwear
“We still have plenty of other designs in mind and even other BEL SA brands to explore,” said Christophe Landais, Licensing Manager at Freegun’s parent company Textiss.
Numskull Designs welcomes TMNT into its CosCups and Tubbz and lines
On the CosCups front, each character stars as its own ceramic cup, joining the brand’s huge collection of other popular film, TV and video game characters.
Pinata Smashlings bedding and textiles range on the way from Character World
“Gaming brands remain one of the hottest categories – and Roblox-based games are on the rise – so we are confident Smashlings will be a huge success in our space,” said Tim Kilby, Licensing and Brand Director at Character World.
World Book Day’s Cassie Chadderton on the charity’s brand plans
Cassie Chadderton – Chief Executive of World Book Day – discusses the history of the charity, its mission and future licensing plans for the brand.
Andamiro USA supports Shaq’s Garage with Tic Shaq Toe arcade game
“Shaq’s Garage is a unique brand that was inspired by Shaquille O’Neal’s real-life love of cars, with a mission to engage and inspire kids of all ages around the world,” said Lloyd Mintz, SVP of Global Consumer Products at Genius Brands.
Prada partners with adidas for football boot collection
The range ‘combines the sophisticated codes of Prada with high-performance football technologies unique to adidas’.
