Hasbro details expansive licensing slate celebrating 40 years of Transformers

The partner roster includes Mad Engine, RSVLTS, Skybound Entertainment and threezero.

Disney and Epic Games to collaborate on Fortnite-connected ‘games and entertainment universe’

“This marks Disney’s biggest entry ever into the world of games and offers significant opportunities for growth and expansion,” said Robert A. Iger, Chief Executive Officer at The Walt Disney Company.

Two Daughters Entertainment teams with Teemill for first-ever Moley clothing collection

“Teemill is the perfect partner for the first ever Moley clothing range,” said Rob Goodchild, Commercial Director at Two Daughters Entertainment.

Reebok teams with Hasbro for My Little Pony footwear collection

Each shoe in the line is inspired by a different character from My Little Pony: A New Generation.

Bunnings stores become Hammerbarns for Bluey collaboration

The seven ‘Hammerbarn’ stores offer free Bluey-themed DIY workshops, limited edition Hammerbarn merchandise and exclusive Bluey products.

Laurent Taieb discusses his work on the Princess Sam and Tara Duncan IP

Head of Licensing for Princess Sam Consumer Products, Laurent Taieb, tells us about his long career.

“Crafters like gardening and gardeners like crafting”: West Design’s Jo Bray on why an RHS collaboration made sense

Jo Bray, Managing Director – Sales and Marketing at West Design Products, discusses the rise and rise of crafting.

Universal Epic Universe to open in 2025

Universal Orlando’s fourth theme park will house Super Nintendo World, How to Train Your Dragon – Isle of Berk, The Wizarding World of Harry Potter – Ministry of Magic and an area themed around Universal Classic Monsters.

Nominations now open for Play Creators Awards 2024

The deadline to submit nominations is April 19th.

LEGO debuts latest collabs with BMW, McLaren Racing and Senna

“We have created vehicles for both adults and kids, so they can enjoy a shared play experience together as they build,” said Niels Henrik Horsted, Head of Product at the LEGO Group.

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