Mattel partners with BBC Studios for Doctor Who Barbie dolls

The range, which debuted today at MCM London Comic Con, spans two dolls – one of the Fifteenth Doctor and one of Ruby Sunday.

Dream Teams: Pixar’s Jen Tan and Jenn Zaccaro

What’s the key to successful collaborations between creative and commercial teams within brand owners? This new series seeks to find out. First up, we pick the brains of Pixar’s Jen Tan and Jenn Zaccaro.

Playmobil to launch Monster High playsets

“This partnership is a key milestone in the evolution of our brand,” says Playmobil CEO Bahri Kurter.

Jazwares teams with Cloudco Entertainment for Care Bears collabs across Squishmallows, FigBands, BLDR sets and more

“Bringing Care Bears into our most loved product formats is a perfect way to spark excitement across generations and fandoms,” said Judd Karofsky, Executive Vice President at Jazwares.

Fred Rogers Productions teams with Pittsburgh Pirates for ‘A Beautiful Night in the Neighborhood’ post-game drone show

“The Pirates are a beloved Pittsburgh institution and a natural partner for us to continue to share the legacy of Fred Rogers with the community,” said Matt Shiels, Vice President of Business and Legal Affairs at Fred Rogers Productions.

Bravado adds Karol G to its portfolio

Karol G joins Bravado’s slate of Latin artists, including Anitta, Kali Uchis, Carin León, Myke Towers and Xavi.

Nex and Universal Products & Experience bring How to Train Your Dragon: Riders of the Skies to Nex Playground

“How to Train Your Dragon: Riders of the Skies showcases the unique way riders can get off the couch and move their body together in some fire-breathing fun,” said David Lee, co-founder and CEO of Nex.

Kong x Godzilla: The Ride to open at South Korea’s Lotte World Adventure later this year

“Kong x Godzilla: The Ride will offer an immersive experience into the world of global movie IP,” said Lotte World CEO Oh-Sang Kwon.

Read the Licensing Expo edition of Brands Untapped Magazine online now

Download a digital copy now, or pick one up this week at the Vegas Licensing Expo.

Secret Cinema, Monopoly Lifesized and more: Tim McQuillen-Wright talks immersive set design

Set Designer Tim McQuillen-Wright reveals the secrets of enhancing immersive experiences.

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