BLE 2024 to introduce Discovery & Design accelerator zone

“Discovery & Design is a springboard for small businesses with emerging brands eager to explore the world of brand licensing,” said BLE event director Ella Haynes.

Crazy Deuce Studios’ William Danz on his excitement – and concerns – about entering the licensing industry

Fresh from working with Born to License on an IP-led collectible card game, Crazy Deuce Studios CEO William Danz discusses the process so far.

Jac Griffin takes us inside Steven Singer Jewelers’ first licensed launch – a Care Bears Gold Dipped Rose

Jac Griffin – Chief of Staff and Marketing Director at Steven Singer Jewelers – discusses navigating a new industry with the help of Born to License.

Fira X Wear’s Vincent and Jasmine James on embracing licensing with Born to License

Vincent and Jasmine James – co-founders of Fira X Wear – on why the time is right for their cosplay swimwear brand to enter licensing.

Ravensburger’s Ryan Miller on what goes into crafting new sets for Disney Lorcana

“We don’t want every set to introduce new mechanics…”: Disney Lorcana co-designer and Senior Brand Manager Ryan Miller talks fresh takes, deep cuts and Shimmering Skies.

Lovehoney renews Fifty Shades partnership

“As an integral part of our portfolio, the Fifty Shades of Grey products speak to an important customer group curious to explore BDSM,” said Johannes Graf von Plettenberg, CEO of Lovehoney Group.

Michael Malul’s Hanan Malul on crafting an Esquire fragrance collection

“It’s as much a science as an art”: Hanan Malul – CEO and Founder of Michael Malul – explains the sense behind the scents.

“We want to find the next Funko”: David Born on helping companies enter the world of licensing with Born to License

Born to License CEO David Born talks us through the origins of the agency – and what types of licensees he wants to work with.

Wacko Maria launches Bob Marley streetwear

The range spans several shirts, sweatshirts and hoodies featuring shots of Marley, as well as imagery of his Tuff Gong studio logo.

Hidden Pigeon Company teams up with New Era Cap and OT Sports for New York Yankees collaboration

“This special collaboration between The Pigeon and Elephant & Piggie and baseball’s legendary Yankees is a definite home run,” said Tori Cook, SVP, Franchise Management at HPC.

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