Netflix teams with vegan lifestyle brand UnHide for limited-edition blankets

One features the word ‘chill’, while another boasts a design inspired by the spectrum of colours seen in the Netflix intro.

Pizza Express debuts beer collaboration with Meantime

The Pizza Pale beer is ‘hoppy with fruity Citra’ and has been ‘crafted to make the perfect pizza partner,’ according to Pizza Express.

A24 launches Horror Caviar: A Cookbook, featuring recipes inspired by The Shining, Alien and Rosemary’s Baby

Recipes include Snap Pea Gelatine Labyrinth inspired by The Shining and Roasted Leg of Lamb & Carrot Flan inspired by Rosemary’s Baby.

Mattel teams with Rue des Mille for Barbie jewellery collection

“Barbie is more than an icon; it is also a brand with which we share visions and values,” said Federica Pieroni, Marketing Director at Rue des Mille.

SoapBox Labs’ Jamie Beaumont on how voice tech can help brand owners create magical conversational experiences for kids

We spoke with Jamie Beaumont, COO at Soapbox Labs, to talk conversational TV, voice tech-infused toys and how voice can shape the future of education.

Numskull Designs’ Karl Mizen on designing Christmas jumpers for Jaws, Jurassic Park and Back to the Future

Karl Mizen, Creative Director at Numskull Designs, discusses how to successfully bring brands to life as Christmas jumpers.

Brava Fabrics launches Where’s Wally? collection

The range includes a shirt featuring a real Where’s Wally? puzzle.

Northern Monk and Rebellion celebrate Thought Bubble festival with Judge Dredd beer

The collaboration forms part of Northern Monk’s New Patrons Project range, with each launch boasting artwork from a different artist to celebrate Thought Bubble, the UK’s biggest comic art festival.

David Brabham on translating decades of iconic racing history into the Brabham brand

With recent Brabham brand activity spanning everything from video games to apparel, we caught up with David Brabham to find out more about his approach to bringing the family legacy to life through licensing.

Dinosuit – the build-your-own wearable dinosaur kit – eyes brand collaborations

“I will certainly be interested to explore exciting licencing collaborations that work well,” said Dinosuit inventor Ross Padgett.

Stay up to date with the latest news, interviews and opinions with our weekly newsletter

Sign Up

Enter your details to receive Brands Untapped updates & news.

    This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.