Marvel’s Deadpool, Venom and Wolverine given the Iron Maiden treatment in merchandise collaboration
“Juxtaposing some of the most recognisable characters in pop art and comic book culture into planet Maiden has been an ambition of ours for years,” said Iron Maiden manager Rod Smallwood.
The Department’s Hamish A. Jenkinson on Arkham Asylum – and how brands can thrive with immersive experiences
To find out more about the development process behind next year’s Arkham Asylum experience, we spoke with Hamish A. Jenkinson, Founder and Executive Creative Director at The Department and Co-Founder of Dept. Studios, Inc.
Rebellion teams with Hiya Toys for Judge Dredd action figures
“Hiya Toys have a great track record for quality and the designs for these figures have blown us away,” said Jason Kinglsey OBE, CEO of Rebellion.
Author Alan Dean Foster on the novelisation of IP: From Alien and Star Wars to Krull, Star Trek and beyond…
Prolific author Alan Dean Foster discusses cinematic IP, ghostwriting and his latest work.
“It celebrates two British passions – drinking tea and getting tattoos!”: Sophie Jonas-Hill on winning License This! with Tea for Tattoo
To find out more about the origins of Tea for Tattoo and where the award-winning brand is looking to go, we put the kettle on and sat down with Sophie.
Zara launches Playmobil apparel collection
Each item in the range comes with an exclusives Playmobil figure.
Hasbro debuts Nerf Minecraft blasters
“Minecraft inspires and values creative and imaginative play, much like the Nerf brand, and we can’t wait for fans worldwide to get their hands on this epic collaboration,” said Adam Kleinman, SVP & General Manager of Nerf.
SeedFolk, Tea for Tattoo and Wayne Lindsay named winners of 2021’s Kelvyn Gardner License This! competition
“Congratulations to the finalists who presented very strong, well thought through and commercially mindful concepts,” said Ian Downes, chair of the judges and director of Start Licensing.
Chocolatier Australia welcomes collaborations with Pimm’s and Bundaberg Rum
The deals were struck by Australian brand extension agency Assembl.
Dot Dash Design’s Paula Rich and Christa Mavroudis on prints, patterns and projects
Paula Rich and Christa Mavroudis discuss creativity, collaboration and Dot Dash’s own print and pattern work influences how they create for brand partners.