Car Off-Shore and Stellantis debut Fiat 500-inspired boat
Dubbed the “500 of the seas”, the boat was developed by Fiat in a deal brokered by IMG.
Miki Yamamoto – SVP of IMG Asia – on the cross-generational evergreen appeal of Tetris
IMG Asia’s Miki Yamamoto discusses bringing Tetris into gummies, apparel, cosmetics and more.
Lisle Licensing founder, Francesca Lisle, discusses working with Tetris – and linking to gameplay
“Innovative products have always done well…” Lisle Licensing’s Francesca Lisle discusses Tetris ideas
Nike debuts Air Max-themed Airphoria island within Fortnite
“Airphoria represents a new, immersive experience for Nike as it amplifies its efforts in gaming and virtual products.” said Ron Faris, VP/GM of Nike Virtual Studios.
Vespa celebrates 100 years of Disney with Mickey Mouse-themed scooter
“This collaboration represents the celebration of two historic companies that have a common dream: to allow everyone to express their imagination freely,” said Michele Colaninno, Chief Executive of Global Strategy, Product, Marketing and Innovation at the Piaggio Group.
Square Enix teams with Royal Armouries to craft real-world sword replica from Final Fantasy XVI
It marks the first time a sword created from a video game has ever been on display in the Royal Armouries.
The Brand Radar: Why licensing can be a recipe for success in homewares
Inspired by a trip to the Exclusively tradeshow, Start Licensing’s Ian Downes looks at how brands can thrive in the homewares sector.
Buffalo Games’ John Bell on bringing the Tetris game to the tabletop
John Bell – Director of Inventor Relations and Preliminary Design at Buffalo Games – on why creating Tetris board games has been something of a dream collaboration.
David Faulkner, co-founder of Cardology, discusses the company’s range of licensed greeting cards
Cardology’s David Faulkner on holding greeting card licenses for Harry Potter, Peter Rabbit and more
Why create a graphic novel about the life of comedian Tony Hancock? Writer Stephen Walsh tells all
HANCOCK: THE LAD HIMSELF! How the Tony Hancock brand extended into a graphic novel
