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“Art-inspired apparel provides an unmatched opportunity for creative expression through personal style,” said Josh Romm, Head of Licensing & Partnerships at The Met.

“As we head into Licensing Expo, we’re excited to have such high-quality partners on board across our brands,” said Brian Tyrrell, General Manager of Cartoon Saloon Brand Development.

“Our ultimate aim has been to enchant Banila Co’s fans with this collaboration and leave them delighted,” said Marta Ballesteros, Perfetti Van Melle’s Global Area Licensing Manager.

“We could not be more excited that DC is now joining the tonies family,” said Markus Langer, Chief Content Officer at tonies.

“Business is great so it was an easy decision to open a new office in Bristol, take on more talented, skilled creatives and expand both our capacity and operations,” said Jason Knights, Founder and Owner of Blue Kangaroo.

“There is a huge opportunity to engage more organisations and brands commercially in World Book Day, to help increase its relevance and reach key audiences,” said Maraj.

“We still have plenty of other designs in mind and even other BEL SA brands to explore,” said Christophe Landais, Licensing Manager at Freegun’s parent company Textiss.

On the CosCups front, each character stars as its own ceramic cup, joining the brand’s huge collection of other popular film, TV and video game characters.

“Gaming brands remain one of the hottest categories – and Roblox-based games are on the rise – so we are confident Smashlings will be a huge success in our space,” said Tim Kilby, Licensing and Brand Director at Character World.

“Shaq’s Garage is a unique brand that was inspired by Shaquille O’Neal’s real-life love of cars, with a mission to engage and inspire kids of all ages around the world,” said Lloyd Mintz, SVP of Global Consumer Products at Genius Brands.