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	<title>Jenefer Brown Archives - Brands Untapped</title>
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	<description>Brands Untapped is a site for the global licensing industry, focusing on the design and creativity behind licensed product.</description>
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	<title>Jenefer Brown Archives - Brands Untapped</title>
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		<title>Lionsgate teams with Saber Interactive for John Wick video game</title>
		<link>https://www.brandsuntapped.com/lionsgate-teams-with-saber-interactive-for-john-wick-video-game/</link>
		
		<dc:creator><![CDATA[Billy Langsworthy]]></dc:creator>
		<pubDate>Thu, 19 Feb 2026 10:43:23 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Jenefer Brown]]></category>
		<category><![CDATA[John Wick]]></category>
		<category><![CDATA[Lionsgate]]></category>
		<category><![CDATA[Matthew Karch]]></category>
		<category><![CDATA[Saber Interactive]]></category>
		<guid isPermaLink="false">https://www.brandsuntapped.com/?p=36271</guid>

					<description><![CDATA[<p>“I can’t wait for fans to step into the shoes of John Wick and explore the multi-dimensional world of The High Table,” said Jenefer Brown, President of Global Products &#038; Experiences at Lionsgate.</p>
<p>The post <a href="https://www.brandsuntapped.com/lionsgate-teams-with-saber-interactive-for-john-wick-video-game/">Lionsgate teams with Saber Interactive for John Wick video game</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>Lionsgate is partnering with Saber Interactive on a new AAA video game based on the John Wick franchise.</strong></p>
<p>The single-player third-person action game will &#8216;combine John Wick’s unparalleled, adrenaline-fueled gun-fu fighting style with Saber’s proven reputation for creating thrilling gaming experiences&#8217;.</p>
<p>The game will be tailored for mature audiences and is currently in development for PlayStation 5, Xbox Series X|S, and PC. John Wick franchise director Chad Stahelski and star Keanu Reeves are both involved in the game’s production.</p>
<p>“I can’t wait for fans to step into the shoes of John Wick and explore the multi-dimensional world of The High Table,” said Jenefer Brown, President of Global Products &amp; Experiences at Lionsgate.</p>
<p>“We are collaborating closely with Saber’s dedicated team to develop a game that captures the unparalleled action, brand-defining fight choreography, immersive world-building, and authenticity of the films.”</p>
<p>Matthew Karch, CEO at Saber Interactive, added: “John Wick is one of the most iconic characters in action film history. Saber is honoured to be working alongside Chad, Keanu and the Lionsgate team in a true collaboration to bring the world of Wick to life in a AAA game.&#8221;</p>
<p>The post <a href="https://www.brandsuntapped.com/lionsgate-teams-with-saber-interactive-for-john-wick-video-game/">Lionsgate teams with Saber Interactive for John Wick video game</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
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		<title>Path Entertainment Group to launch SAW: The Experience in London this autumn</title>
		<link>https://www.brandsuntapped.com/path-entertainment-group-to-launch-saw-the-experience-in-london-this-autumn/</link>
		
		<dc:creator><![CDATA[Billy Langsworthy]]></dc:creator>
		<pubDate>Wed, 13 Jul 2022 12:22:10 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[David Hutchinson]]></category>
		<category><![CDATA[Jenefer Brown]]></category>
		<category><![CDATA[Lionsgate]]></category>
		<category><![CDATA[Path Entertainment Group]]></category>
		<category><![CDATA[SAW: The Experience]]></category>
		<category><![CDATA[Twisted Pictures]]></category>
		<guid isPermaLink="false">https://brandsuntapped.com/?p=5681</guid>

					<description><![CDATA[<p>“This is a new concept that pushes the boundaries and challenges audience expectations of immersive experiences,” said David Hutchinson, CEO of The Path Entertainment Group.</p>
<p>The post <a href="https://www.brandsuntapped.com/path-entertainment-group-to-launch-saw-the-experience-in-london-this-autumn/">Path Entertainment Group to launch SAW: The Experience in London this autumn</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>Lionsgate and Twisted Pictures have teamed up with experiential production company The Path Entertainment Group to create SAW: The Experience.</strong></p>
<p>Based on the hit horror film franchise, SAW: The Experience will be an immersive, multi-room escape experience, launching this autumn at a secret location in London.</p>
<p>“We are thrilled to be partnering with Lionsgate and Twisted Pictures to transform one of their most iconic film franchises, SAW, into the first official live immersive experience in the UK,” said David Hutchinson, CEO of The Path Entertainment Group.</p>
<p>“This is a new concept that pushes the boundaries and challenges audience expectations of immersive experiences. We hope to continue contributing to our high streets’ recovery by attracting people to the capital with a brand-new attraction; combining the best elements of escape rooms, gameplay, theatricality, and immersion.”</p>
<p>Jenefer Brown, EVP &amp; Head of Global Live, Interactive, &amp; Location-Based Entertainment at Lionsgate, added: “With the enduring global popularity of the SAW franchise, we are excited to partner with Path Entertainment Group to bring the first SAW immersive escape experience to London.</p>
<p>“Lionsgate is always working to offer fans exciting and authentic ways to engage with their favourite IP and SAW: The Experience is a perfect fit; giving fans a role at the centre of the story and combining theatrical elements with Jigsaw’s iconic traps to create the ultimate SAW escape.”</p>
<p>Oren Koules and Mark Burg, producers of the SAW franchise and founders of Twisted Pictures, continued: “Our SAW fans reach every corner of the globe, so we can’t wait to bring the films to life in London as an immersive escape experience. Now fans can be a part of the story and uncover what Jigsaw’s twisted games have in store for them first-hand at SAW: The Experience.”</p>
<p>The post <a href="https://www.brandsuntapped.com/path-entertainment-group-to-launch-saw-the-experience-in-london-this-autumn/">Path Entertainment Group to launch SAW: The Experience in London this autumn</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
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