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	<title>Square Enix Archives - Brands Untapped</title>
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	<description>Brands Untapped is a site for the global licensing industry, focusing on the design and creativity behind licensed product.</description>
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	<title>Square Enix Archives - Brands Untapped</title>
	<link>https://www.brandsuntapped.com/tag/square-enix/</link>
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		<title>Square Enix teams with Royal Armouries to craft real-world sword replica from Final Fantasy XVI</title>
		<link>https://www.brandsuntapped.com/square-enix-teams-with-royal-armouries-to-craft-real-world-sword-replica-from-final-fantasy-xvi/</link>
		
		<dc:creator><![CDATA[Joe Crowe]]></dc:creator>
		<pubDate>Wed, 21 Jun 2023 11:26:16 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Emma Mawdsley]]></category>
		<category><![CDATA[Royal Armouries]]></category>
		<category><![CDATA[Square Enix]]></category>
		<category><![CDATA[Tod Todeschini]]></category>
		<category><![CDATA[Experiences]]></category>
		<category><![CDATA[Video Games]]></category>
		<guid isPermaLink="false">https://brandsuntapped.com/?p=8797</guid>

					<description><![CDATA[<p>It marks the first time a sword created from a video game has ever been on display in the Royal Armouries. </p>
<p>The post <a href="https://www.brandsuntapped.com/square-enix-teams-with-royal-armouries-to-craft-real-world-sword-replica-from-final-fantasy-xvi/">Square Enix teams with Royal Armouries to craft real-world sword replica from Final Fantasy XVI</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>Square Enix has partnered with Royal Armouries to create a real-world replica of a sword from Final Fantasy XVI.</strong></p>
<p>The sword, called Invictus, is being showcased for one month at an exhibition housed at the Tower of London. It marks the first time a sword created from a video game has ever been on display in the Royal Armouries.</p>
<p>“It’s thrilling to see the historic art form of sword crafting continue to thrive in the video game space – and what better way to celebrate this than by displaying this exclusive sword from Final Fantasy XVI alongside the Royal Armouries collection of arms and armour,” said Emma Mawdsley, Keeper of Tower Armouries.</p>
<p>“We are always looking at ways to engage new audiences with our collections across the Museum’s three sites, so we’re very excited to welcome fans of the franchise and gamers alike to the Royal Armouries in the Tower of London.”</p>
<p>The sword was crafted by swordsmith Tod Todeschini using a mixture of traditional techniques and recent technological advancements in sword making.</p>
<p>Todeschini added: “I knew from the very start, this was not going to be an ordinary sword and challenging in every way, but I’m very pleased with the finished sword and proud that it will be available for the fans to view alongside the Royal Armouries collection in the Tower of London.”</p>
<p>The sword will be on display until July 19th.</p>
<p>The post <a href="https://www.brandsuntapped.com/square-enix-teams-with-royal-armouries-to-craft-real-world-sword-replica-from-final-fantasy-xvi/">Square Enix teams with Royal Armouries to craft real-world sword replica from Final Fantasy XVI</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
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		<title>SpongeBob SquarePants comes to PowerWash Simulator</title>
		<link>https://www.brandsuntapped.com/spongebob-squarepants-comes-to-powerwash-simulator/</link>
		
		<dc:creator><![CDATA[Billy Langsworthy]]></dc:creator>
		<pubDate>Fri, 19 May 2023 09:04:37 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[FuturLab]]></category>
		<category><![CDATA[James Marsden]]></category>
		<category><![CDATA[PowerWash Simulator]]></category>
		<category><![CDATA[Square Enix]]></category>
		<category><![CDATA[Timea Edvi]]></category>
		<category><![CDATA[Video Games]]></category>
		<category><![CDATA[Film & TV]]></category>
		<guid isPermaLink="false">https://brandsuntapped.com/?p=8375</guid>

					<description><![CDATA[<p>“Our team has created another faithful IP crossover that is respectful to the source” said FuturLab Co-CEO, James Marsden.</p>
<p>The post <a href="https://www.brandsuntapped.com/spongebob-squarepants-comes-to-powerwash-simulator/">SpongeBob SquarePants comes to PowerWash Simulator</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>PowerWash Simulator – the zen-like video game that allows players to blast away dirt from a range of different settings – is launching a SpongeBob SquarePants DLC.</strong></p>
<p>The SpongeBob SquarePants Special Pack for PowerWash Simulator sees players clean up locations from the show, including Conch Street, The Bikini Bottom Bus and The Krusty Krab.</p>
<p>It marks the latest brand collaboration for PowerWash Simualator, with previous levels set in the worlds of Tomb Raider and Final Fantasy.</p>
<p>“Our team has created another faithful IP crossover that is respectful to the source” said FuturLab Co-CEO, James Marsden.</p>
<p>“I think this one in particular really shows how much we care about exceeding expectations to do each IP partnership justice.”</p>
<p>Timea Edvi, Director of Indie Publishing at Square Enix Collective, added: &#8220;We are so excited to welcome SpongeBob SquarePants to the PowerWash Simulator world!</p>
<p>“This couldn&#8217;t have happened without our amazing community of power washing pros and their wonderful responses to the Tomb Raider and Midgar Special Packs. We can’t wait for you to join us under the sea!&#8221;</p>
<p>The SpongeBob SquarePants Special Pack is available for PowerWash Simulator this summer. Check out a teaser below:</p>
<p><iframe title="YouTube video player" src="https://www.youtube.com/embed/rByUJRGccWE" width="540" height="295" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>The post <a href="https://www.brandsuntapped.com/spongebob-squarepants-comes-to-powerwash-simulator/">SpongeBob SquarePants comes to PowerWash Simulator</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
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		<title>PUMA launches apparel and footwear celebrating 10 years of FINAL FANTASY XIV Online</title>
		<link>https://www.brandsuntapped.com/puma-launches-apparel-and-footwear-celebrating-10-years-of-final-fantasy-xiv-online/</link>
		
		<dc:creator><![CDATA[Billy Langsworthy]]></dc:creator>
		<pubDate>Tue, 14 Mar 2023 20:06:09 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[FINAL FANTASY XIV]]></category>
		<category><![CDATA[PUMA]]></category>
		<category><![CDATA[Square Enix]]></category>
		<category><![CDATA[Video Games]]></category>
		<category><![CDATA[Fashion]]></category>
		<guid isPermaLink="false">https://brandsuntapped.com/?p=7754</guid>

					<description><![CDATA[<p>‘PUMA continues to support gaming as an important part of the culture around consumers,’ said PUMA.</p>
<p>The post <a href="https://www.brandsuntapped.com/puma-launches-apparel-and-footwear-celebrating-10-years-of-final-fantasy-xiv-online/">PUMA launches apparel and footwear celebrating 10 years of FINAL FANTASY XIV Online</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>PUMA has partnered with SQUARE ENIX to launch a collection of apparel and footwear around FINAL FANTASY XIV Online.</strong></p>
<p>The collection, celebrating the game’s 10th anniversary, features contrasting colour palettes, as well as graphics and characters from the game.</p>
<p>‘PUMA continues to support gaming as an important part of the culture around consumers after a series of collaborations with prominent gaming companies such as Nintendo and Roblox,’ read a statement from PUMA.</p>
<p>‘The brand’s new collection showcases PUMA’s commitment to innovation and style, offering products that celebrate the cultural impact of FINAL FANTASY XIV Online across generations.’</p>
<p>The collection is available from March 15th in select markets and from March 25th in North America.</p>
<p>The post <a href="https://www.brandsuntapped.com/puma-launches-apparel-and-footwear-celebrating-10-years-of-final-fantasy-xiv-online/">PUMA launches apparel and footwear celebrating 10 years of FINAL FANTASY XIV Online</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
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		<item>
		<title>Tomb Raider: The Live Experience on the way from the team behind The Crystal Maze Live Experience</title>
		<link>https://www.brandsuntapped.com/tomb-raider-the-live-experience-on-the-way-from-the-team-behind-the-crystal-maze-live-experience/</link>
		
		<dc:creator><![CDATA[Billy Langsworthy]]></dc:creator>
		<pubDate>Wed, 08 Dec 2021 19:48:10 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Crystal Dynamics]]></category>
		<category><![CDATA[Little Lion Entertainment]]></category>
		<category><![CDATA[Square Enix]]></category>
		<category><![CDATA[Tomb Raider: The Live Experience]]></category>
		<guid isPermaLink="false">https://brandsuntapped.com/?p=3629</guid>

					<description><![CDATA[<p>The immersive experience will open in London in 2022, taking over a 30,000 square foot space located within Camden’s Stable Market.</p>
<p>The post <a href="https://www.brandsuntapped.com/tomb-raider-the-live-experience-on-the-way-from-the-team-behind-the-crystal-maze-live-experience/">Tomb Raider: The Live Experience on the way from the team behind The Crystal Maze Live Experience</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>Square Enix and Crystal Dynamics have teamed with Little Lion Entertainment to develop Tomb Raider: The Live Experience.</strong></p>
<p>The immersive experience will open in London in 2022, taking over a 30,000 square foot space located within Camden’s Stable Market</p>
<p>Little Lion are the team behind The Crystal Maze Live Experience, and the firm’s Tomb Raider show will see teams of eight join Lara Croft on her pursuit to recover a powerful artifact.</p>
<p>According to the event’s official site, players will experience sinking ships, the jungles of Costa Rica and ancient tombs while working through a series of environmental puzzles.</p>
<p>The post <a href="https://www.brandsuntapped.com/tomb-raider-the-live-experience-on-the-way-from-the-team-behind-the-crystal-maze-live-experience/">Tomb Raider: The Live Experience on the way from the team behind The Crystal Maze Live Experience</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
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