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	<title>Roblox Archives - Brands Untapped</title>
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	<description>Brands Untapped is a site for the global licensing industry, focusing on the design and creativity behind licensed product.</description>
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	<title>Roblox Archives - Brands Untapped</title>
	<link>https://www.brandsuntapped.com/tag/roblox/</link>
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		<title>Miraculous and Rabbids come together for Roblox crossover event</title>
		<link>https://www.brandsuntapped.com/miraculous-and-rabbids-come-together-for-roblox-crossover-event/</link>
		
		<dc:creator><![CDATA[Billy Langsworthy]]></dc:creator>
		<pubDate>Thu, 04 Jun 2026 07:59:06 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Elinor Schops]]></category>
		<category><![CDATA[Miraculous]]></category>
		<category><![CDATA[Roblox]]></category>
		<category><![CDATA[Ubisoft]]></category>
		<guid isPermaLink="false">https://www.brandsuntapped.com/?p=38106</guid>

					<description><![CDATA[<p>“This is about moving beyond standalone collaborations and building connected worlds,” said Elinor Schops, VP of Digital and Gaming at Miraculous Corp.</p>
<p>The post <a href="https://www.brandsuntapped.com/miraculous-and-rabbids-come-together-for-roblox-crossover-event/">Miraculous and Rabbids come together for Roblox crossover event</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>Miraculous Corp&#8217;s Miraculous: Tales of Ladybug and Cat Noir and Ubisoft&#8217;s Rabbids are joining forces for a collaboration on Roblox.</strong></p>
<p>Beginning June 10th and running for an initial two-week period, the event unfolds across Miraculous RP, Miraculous Tower Rush and Rabbids Takeover. Each experience preserves its core gameplay while introducing event-specific content tied to an overarching crossover storyline.</p>
<p>“This is about moving beyond standalone collaborations and building connected worlds,” said Elinor Schops, VP of Digital and Gaming at Miraculous Corp.</p>
<p>“Players aren’t just participating in separate events—they’re stepping into a shared story that unfolds across multiple experiences, where their actions contribute to something larger.”</p>
<p>Vincent Coudert, Director of Global Brand Partnerships at Ubisoft, added: &#8220;Rabbids and Miraculous each have incredibly distinct identities, so bringing them together is an opportunity to create a crossover that feels both unexpected and highly entertaining.</p>
<p>&#8220;With Roblox as the entry point, we’re able to introduce that collaboration in an interactive way while exploring how these two universes can come together across broader storytelling and entertainment experiences,” said Vincent Coudert, Director Global Brand Partnerships at Ubisoft.</p>
<p>The post <a href="https://www.brandsuntapped.com/miraculous-and-rabbids-come-together-for-roblox-crossover-event/">Miraculous and Rabbids come together for Roblox crossover event</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
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		<title>CyberCel launches Fisch trading cards</title>
		<link>https://www.brandsuntapped.com/cybercel-launches-fisch-trading-cards/</link>
		
		<dc:creator><![CDATA[Billy Langsworthy]]></dc:creator>
		<pubDate>Tue, 14 Apr 2026 09:01:20 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[CyberCel]]></category>
		<category><![CDATA[Fisch]]></category>
		<category><![CDATA[Roblox]]></category>
		<guid isPermaLink="false">https://www.brandsuntapped.com/?p=37248</guid>

					<description><![CDATA[<p>The collection features more than 200 cards inspired by Fisch’s gear, ships and 'legendary catches'.</p>
<p>The post <a href="https://www.brandsuntapped.com/cybercel-launches-fisch-trading-cards/">CyberCel launches Fisch trading cards</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>CyberCel has launched official trading cards for Roblox hit Fisch.</strong></p>
<p>In a deal brokered by Think Influence, the trading card line is now available at Best Buy, Target, GameStop and additional retailers in the US.</p>
<p>The collection features more than 200 cards inspired by Fisch’s gear, ships and &#8216;legendary catches&#8217;. Booster packs also include a digital redemption card with in-game rewards, linking the cards back to the Roblox experience.</p>
<p>The post <a href="https://www.brandsuntapped.com/cybercel-launches-fisch-trading-cards/">CyberCel launches Fisch trading cards</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
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		<title>Think Influence named global agent for Roblox title Dead Rails</title>
		<link>https://www.brandsuntapped.com/think-influence-named-global-agent-for-roblox-title-dead-rails/</link>
		
		<dc:creator><![CDATA[Billy Langsworthy]]></dc:creator>
		<pubDate>Wed, 29 Oct 2025 14:50:35 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Dead Rails]]></category>
		<category><![CDATA[Roblox]]></category>
		<category><![CDATA[Think Influence]]></category>
		<guid isPermaLink="false">https://www.brandsuntapped.com/?p=34263</guid>

					<description><![CDATA[<p>Think Influence will oversee global consumer products, partnerships and media development for the brand.</p>
<p>The post <a href="https://www.brandsuntapped.com/think-influence-named-global-agent-for-roblox-title-dead-rails/">Think Influence named global agent for Roblox title Dead Rails</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>Dead Rails has appointed Think Influence as its exclusive global agent under a new multi-year representation agreement.</strong></p>
<p>Since its launch, Dead Rails has become a Roblox success story, boasting over 5.6 billion plays.</p>
<p>The game is set in a post-apocalyptic Western world and Think Influence will oversee global consumer products, partnerships and media development for the brand.</p>
<p>The post <a href="https://www.brandsuntapped.com/think-influence-named-global-agent-for-roblox-title-dead-rails/">Think Influence named global agent for Roblox title Dead Rails</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
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		<title>Think Influence named exclusive global agent for Steal a Brainrot</title>
		<link>https://www.brandsuntapped.com/think-influence-named-exclusive-global-agent-for-steal-a-brainrot/</link>
		
		<dc:creator><![CDATA[Billy Langsworthy]]></dc:creator>
		<pubDate>Wed, 17 Sep 2025 20:47:04 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Roblox]]></category>
		<category><![CDATA[Think Influence]]></category>
		<guid isPermaLink="false">https://www.brandsuntapped.com/?p=32446</guid>

					<description><![CDATA[<p>Since its debut, Steal a Brainrot has broken records with 24.1 million concurrent players.</p>
<p>The post <a href="https://www.brandsuntapped.com/think-influence-named-exclusive-global-agent-for-steal-a-brainrot/">Think Influence named exclusive global agent for Steal a Brainrot</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>Think Influence has been appointed the exclusive global agent for Steal a Brainrot, a popular Roblox title.</strong></p>
<p>Since its debut, Steal a Brainrot has broken records with 24.1 million concurrent players.</p>
<p>Think Influence will lead the brand’s expansion beyond gaming, developing a global program of consumer products, partnerships, and media opportunities.</p>
<p>The post <a href="https://www.brandsuntapped.com/think-influence-named-exclusive-global-agent-for-steal-a-brainrot/">Think Influence named exclusive global agent for Steal a Brainrot</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
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		<title>Blueberry Launches Roblox Fashion Stage, headlined by K-Pop sensation aespa</title>
		<link>https://www.brandsuntapped.com/blueberry-launches-roblox-fashion-stage-headlined-by-k-pop-sensation-aespa/</link>
		
		<dc:creator><![CDATA[Deej Johnson]]></dc:creator>
		<pubDate>Mon, 15 Sep 2025 15:06:13 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Blueberry]]></category>
		<category><![CDATA[Jessica Meehan]]></category>
		<category><![CDATA[K-pop]]></category>
		<category><![CDATA[Roblox]]></category>
		<guid isPermaLink="false">https://www.brandsuntapped.com/?p=32359</guid>

					<description><![CDATA[<p>Digital fashion house Blueberry launches new home for fashion and music moments in the metaverse.</p>
<p>The post <a href="https://www.brandsuntapped.com/blueberry-launches-roblox-fashion-stage-headlined-by-k-pop-sensation-aespa/">Blueberry Launches Roblox Fashion Stage, headlined by K-Pop sensation aespa</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>Blueberry, the digital fashion house, is launching The Blueberry Stage on Roblox. Looking to establish itself as a new home for culture-defining fashion and music moments in the metaverse, the stage debuts with Blueberry’s latest collection on September 12th. The event features a live show starring K-pop phenomenon, aespa, providing fans with direct access to new digital couture and immersive experiences.</strong></p>
<p>Bringing together MYs from every corner of the globe, The Blueberry Stage is set to create an open space for fans. Here they can chat, connect, and celebrate their love of music and style alongside their favourite group. The aespa experience remains open for two weeks.</p>
<p>The Blueberry collection features four digital looks, inspired by aespa’s new mini-album ‘Rich Man.’ Fans can also discover a post-show surprise, journey through a portal to the Blueberry-branded kiosk and shop the Blueberry aespa collection as an expansive new K-pop-inspired line. Additional colourways will launch on September 19th in the Blueberry store.</p>
<p>As a premier fashion brand on Roblox, Blueberry is creating a space for artists, fans, and fashion to integrate in new and immersive ways. This collaboration is said to be just the beginning for The Blueberry Stage, with more world-class artists and designer partnerships to follow, bringing the next era of music and fashion straight into the virtual world.</p>
<p>“K-pop has this incredible ability to fuse music, fashion, and community, and aespa embodies that spirit with fearless style that deeply resonates with fans.” says Kate Young, celebrity stylist and senior Blueberry advisor. She adds: “Blueberry’s Fashion Stage taps into that same energy, giving aespa and their community a place to connect in real time while experimenting with fashion and self-expression.”</p>
<p>Jessica Meehan, Music Partnerships Lead, Roblox, added: “Roblox is a destination for creativity and connection, and The Blueberry Fashion Stage is a bold new way to bring music and fashion together for our community. We can’t wait to see how our users engage with it.”</p>
<p>The post <a href="https://www.brandsuntapped.com/blueberry-launches-roblox-fashion-stage-headlined-by-k-pop-sensation-aespa/">Blueberry Launches Roblox Fashion Stage, headlined by K-Pop sensation aespa</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
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		<title>Think Influence brings Monstercat tracks to Greenville with RELICSxyz partnership</title>
		<link>https://www.brandsuntapped.com/think-influence-brings-monstercat-tracks-to-greenville-with-relicsxyz-partnership/</link>
		
		<dc:creator><![CDATA[Billy Langsworthy]]></dc:creator>
		<pubDate>Fri, 30 May 2025 20:50:08 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Monstercat]]></category>
		<category><![CDATA[RELICSxyz]]></category>
		<category><![CDATA[Roblox]]></category>
		<category><![CDATA[Think Influence]]></category>
		<guid isPermaLink="false">https://www.brandsuntapped.com/?p=19455</guid>

					<description><![CDATA[<p>The collaboration will introduce a curated selection of Monstercat tracks to Greenville via RELICSxyz’s proprietary Boombox IDOL system.</p>
<p>The post <a href="https://www.brandsuntapped.com/think-influence-brings-monstercat-tracks-to-greenville-with-relicsxyz-partnership/">Think Influence brings Monstercat tracks to Greenville with RELICSxyz partnership</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>In a multi-year agreement brokered by licensing and partnerships agency Think Influence, Roblox&#8217;s Greenville game has partnered with digital music platform RELICSxyz to bring officially licensed music from Monstercat into the game.</strong></p>
<p>The collaboration will introduce a curated selection of Monstercat tracks to Greenville via RELICSxyz’s proprietary Boombox IDOL system – a virtual music player designed to stream fully licensed music within interactive digital environments.</p>
<p>The rollout will begin with curated Monstercat playlists featured in high-traffic areas and in-game vehicles.</p>
<p>The post <a href="https://www.brandsuntapped.com/think-influence-brings-monstercat-tracks-to-greenville-with-relicsxyz-partnership/">Think Influence brings Monstercat tracks to Greenville with RELICSxyz partnership</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
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		<title>Land Rover lands in Greenville on Roblox</title>
		<link>https://www.brandsuntapped.com/land-rover-lands-in-greenville-on-roblox/</link>
		
		<dc:creator><![CDATA[Billy Langsworthy]]></dc:creator>
		<pubDate>Sun, 18 May 2025 23:01:19 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Greenville]]></category>
		<category><![CDATA[Land Rover]]></category>
		<category><![CDATA[Roblox]]></category>
		<category><![CDATA[Video Games]]></category>
		<guid isPermaLink="false">https://www.brandsuntapped.com/?p=18651</guid>

					<description><![CDATA[<p>Players can now explore Greenville in four officially licensed Land Rover vehicles.</p>
<p>The post <a href="https://www.brandsuntapped.com/land-rover-lands-in-greenville-on-roblox/">Land Rover lands in Greenville on Roblox</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>Land Rover has landed in Greenville, one of Roblox’s most popular driving and roleplay experiences.</strong></p>
<p>Players can now explore Greenville in four officially licensed Land Rover vehicles – the 2018 Range Rover, 2019 Range Rover Sport, 2020 Range Rover Velar and 2025 Defender 110 – each rendered with detailed accuracy.</p>
<p>The collaboration marks a milestone in Greenville’s mission to bring real-world automotive brands into its digital environment and Land Rover joins a growing roster of licensed vehicles available in the experience.</p>
<p>The post <a href="https://www.brandsuntapped.com/land-rover-lands-in-greenville-on-roblox/">Land Rover lands in Greenville on Roblox</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
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		<title>Think Influence named licensing agent for Big Games&#8217; portfolio, including Pet Simulator, Big Paintball and My Restaurant</title>
		<link>https://www.brandsuntapped.com/think-influence-named-licensing-agent-for-big-games-portfolio-including-pet-simulator-big-paintball-and-my-restaurant/</link>
		
		<dc:creator><![CDATA[Billy Langsworthy]]></dc:creator>
		<pubDate>Wed, 07 May 2025 13:04:44 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Big Games]]></category>
		<category><![CDATA[Roblox]]></category>
		<category><![CDATA[Think Influence]]></category>
		<category><![CDATA[Video Games]]></category>
		<guid isPermaLink="false">https://www.brandsuntapped.com/?p=17953</guid>

					<description><![CDATA[<p>Areas of interest for the brands span limited-edition merchandise, collectibles, apparel collaborations, sponsorship activations and branded in-game integrations.</p>
<p>The post <a href="https://www.brandsuntapped.com/think-influence-named-licensing-agent-for-big-games-portfolio-including-pet-simulator-big-paintball-and-my-restaurant/">Think Influence named licensing agent for Big Games&#8217; portfolio, including Pet Simulator, Big Paintball and My Restaurant</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>Think Influence has been appointed by Roblox game studio Big Games to secure licensing, marketing and brand collaboration efforts across its portfolio of titles, including the Pet Simulator franchise, Pets Go!, Big Paintball and My Restaurant.</strong></p>
<p>Areas of interest for the brands span limited-edition merchandise, collectibles, apparel collaborations, sponsorship activations and branded in-game integrations.</p>
<p>Big Games boasts more than 12 billion plays across its catalogue. Interested partners can connect with Think Influence at <a href="mailto:info@thinkinfluence.com">info@thinkinfluence.com</a>.</p>
<p>The post <a href="https://www.brandsuntapped.com/think-influence-named-licensing-agent-for-big-games-portfolio-including-pet-simulator-big-paintball-and-my-restaurant/">Think Influence named licensing agent for Big Games&#8217; portfolio, including Pet Simulator, Big Paintball and My Restaurant</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
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		<title>Think Influence to helm licensing, brand partnerships and global expansion strategies for Roblox fashion creator WhoseTrade</title>
		<link>https://www.brandsuntapped.com/think-influence-to-helm-licensing-brand-partnerships-and-global-expansion-strategies-for-roblox-fashion-creator-whosetrade/</link>
		
		<dc:creator><![CDATA[Billy Langsworthy]]></dc:creator>
		<pubDate>Thu, 10 Apr 2025 07:17:38 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Roblox]]></category>
		<category><![CDATA[Think Influence]]></category>
		<category><![CDATA[WhoseTrade]]></category>
		<category><![CDATA[Video Games]]></category>
		<category><![CDATA[Fashion]]></category>
		<guid isPermaLink="false">https://www.brandsuntapped.com/?p=16711</guid>

					<description><![CDATA[<p>WhoseTrade has partnered with fashion powerhouses like adidas and Hugo Boss, as well as entertainment brands including Monstercat and Netflix.</p>
<p>The post <a href="https://www.brandsuntapped.com/think-influence-to-helm-licensing-brand-partnerships-and-global-expansion-strategies-for-roblox-fashion-creator-whosetrade/">Think Influence to helm licensing, brand partnerships and global expansion strategies for Roblox fashion creator WhoseTrade</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>Think Influence has welcomed WhoseTrade – Roblox’s top male fashion creator – to its roster of partners.</strong></p>
<p>WhoseTrade has partnered with global fashion powerhouses like adidas and Hugo Boss, as well as leading entertainment brands including Monstercat and Netflix.</p>
<p>The limited-edition adidas x WhoseTrade Diamond Chain necklace sold for two million Robux (approximately $20,000), making it the most expensive UGC item in Roblox history. To date, he has created and sold over 40 million virtual items, cementing his reputation as a pioneer in the metaverse fashion space.</p>
<p>Think Influence will support WhoseTrade through licensing, brand partnerships and global expansion strategies.</p>
<p>Interested partners can connect with Think Influence at <a href="mailto:info@thinkinfluence.com">info@thinkinfluence.com</a>.</p>
<p>The post <a href="https://www.brandsuntapped.com/think-influence-to-helm-licensing-brand-partnerships-and-global-expansion-strategies-for-roblox-fashion-creator-whosetrade/">Think Influence to helm licensing, brand partnerships and global expansion strategies for Roblox fashion creator WhoseTrade</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
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		<title>Think Influence to helm licensing push for Blox Fruits</title>
		<link>https://www.brandsuntapped.com/think-influence-to-helm-licensing-push-for-blox-fruits/</link>
		
		<dc:creator><![CDATA[Billy Langsworthy]]></dc:creator>
		<pubDate>Tue, 11 Mar 2025 23:14:01 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Blox Fruits]]></category>
		<category><![CDATA[Roblox]]></category>
		<category><![CDATA[Think Influence]]></category>
		<category><![CDATA[Video Games]]></category>
		<guid isPermaLink="false">https://www.brandsuntapped.com/?p=15404</guid>

					<description><![CDATA[<p>Blox Fruits boasts 48 billion plays globally and 2.7 million concurrent users.</p>
<p>The post <a href="https://www.brandsuntapped.com/think-influence-to-helm-licensing-push-for-blox-fruits/">Think Influence to helm licensing push for Blox Fruits</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>Think Influence has signed as the worldwide licensing agent for popular Roblox experience, Blox Fruits.</strong></p>
<p>Blox Fruits boasts 48 billion plays globally and 2.7 million concurrent users. It sees players sail across oceans, uncover hidden treasures and harness fruit-based powers to become the ultimate warrior or pirate.</p>
<p>Interested partners can reach out to Think Influence at <a href="mailto:info@thinkinfluence.com">info@thinkinfluence.com</a>.</p>
<p>The post <a href="https://www.brandsuntapped.com/think-influence-to-helm-licensing-push-for-blox-fruits/">Think Influence to helm licensing push for Blox Fruits</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
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