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	<title>Rafael Macias Archives - Brands Untapped</title>
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	<description>Brands Untapped is a site for the global licensing industry, focusing on the design and creativity behind licensed product.</description>
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	<title>Rafael Macias Archives - Brands Untapped</title>
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		<title>Universal Products &#038; Experiences details slate of products and experiences for Gabby’s Dollhouse: The Movie</title>
		<link>https://www.brandsuntapped.com/universal-products-experiences-details-slate-of-products-and-experiences-for-gabbys-dollhouse-the-movie/</link>
		
		<dc:creator><![CDATA[Billy Langsworthy]]></dc:creator>
		<pubDate>Wed, 28 May 2025 07:59:47 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Rafael Macias]]></category>
		<category><![CDATA[Spin Master]]></category>
		<category><![CDATA[Universal]]></category>
		<category><![CDATA[Fashion]]></category>
		<category><![CDATA[Film & TV]]></category>
		<category><![CDATA[Toys & Games]]></category>
		<guid isPermaLink="false">https://www.brandsuntapped.com/?p=19200</guid>

					<description><![CDATA[<p>"There’s so much ahead of us with this brand," said Rafael Macias, Global CPG Commercial Officer, Universal Products &#038; Experiences.</p>
<p>The post <a href="https://www.brandsuntapped.com/universal-products-experiences-details-slate-of-products-and-experiences-for-gabbys-dollhouse-the-movie/">Universal Products &#038; Experiences details slate of products and experiences for Gabby’s Dollhouse: The Movie</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>Universal Products &amp; Experiences has detailed a raft of products and retail experiences inspired by the upcoming release of DreamWorks Animation’s Gabby’s Dollhouse: The Movie, set to land in cinemas this September.</strong></p>
<p>Master toy partner Spin Master has new playsets, figures, plush, games and puzzles, including the Meow-mazing Dollhouse that connects to the Meow-mazing Interactive Pandy Paws Plush.</p>
<p>A new multiplatform console video game from Outright Games is also set to launch alongside the film later this year, along with new experiences available on Roblox. Additionally, Reebok is launching a capsule collection featuring two styles with character-inspired details and light-up features on May 29th.</p>
<p>Fans will be able to meet and play with Gabby in an immersive retail experience at Universal Kids Resort, opening in Frisco, Texas in 2026. In partnership with DreamWorks Animation and TEG Life Like Touring, Gabby’s Dollhouse Live will begin touring North America this fall.</p>
<p>“We look forward to Gabby’s Dollhouse: The Movie becoming a major theatrical event for families,” said Rafael Macias, Global CPG Commercial Officer, Universal Products &amp; Experiences.</p>
<p>“There’s so much ahead of us with this brand. As we gear up for the film’s release in the fall, we’ll be revealing exciting new partnerships and dynamic retail activations that will ignite the imaginations of preschoolers worldwide and deliver endless opportunities to play, discover and learn with Gabby.”</p>
<p>The post <a href="https://www.brandsuntapped.com/universal-products-experiences-details-slate-of-products-and-experiences-for-gabbys-dollhouse-the-movie/">Universal Products &#038; Experiences details slate of products and experiences for Gabby’s Dollhouse: The Movie</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
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		<title>LEGO debuts Despicable Me 4 sets</title>
		<link>https://www.brandsuntapped.com/lego-debuts-despicable-me-4-sets/</link>
		
		<dc:creator><![CDATA[Billy Langsworthy]]></dc:creator>
		<pubDate>Wed, 03 Apr 2024 08:54:42 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Despicable Me]]></category>
		<category><![CDATA[Rafael Macias]]></category>
		<category><![CDATA[Solvita Akmene]]></category>
		<category><![CDATA[Universal]]></category>
		<category><![CDATA[LEGO]]></category>
		<category><![CDATA[Film & TV]]></category>
		<category><![CDATA[Toys & Games]]></category>
		<guid isPermaLink="false">https://www.brandsuntapped.com/?p=11614</guid>

					<description><![CDATA[<p>“Fans told us they were really missing LEGO Minions and we are happy to bring this world of mischievous fun back to them,” said LEGO designer Solvita Akmene.</p>
<p>The post <a href="https://www.brandsuntapped.com/lego-debuts-despicable-me-4-sets/">LEGO debuts Despicable Me 4 sets</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong></p>
<p>LEGO has teamed up with Illumination and Universal Products &amp; Experiences on a range of Despicable Me 4 sets.</strong></p>
<p>The line-up spans four sets, including Gru&#8217;s Family Mansion and the Brick-Built Gru with Dancing Minions.</p>
<p>“Using the LEGO brand’s creativity and endless possibilities, this partnership between Illumination, Universal Products &amp; Experiences and the LEGO Group celebrates fun storytelling,” said Solvita Akmene, Designer at the LEGO Group.</p>
<p>“Fans told us they were really missing LEGO Minions and we are happy to bring this world of mischievous fun back to them, through exciting new play experiences. We hope the new sets will delight any fan – small or big!”</p>
<p>Rafael Macias, Executive Vice President &amp; Global Commercial Officer, Universal Products &amp; Experiences, added: “Illumination’s Despicable Me franchise is beloved by fans across the globe, and our partnership with the LEGO Group brings together two iconic brands.</p>
<p>“The LEGO Despicable Me 4 sets offer new storytelling opportunities and provide imaginative ways to bring to life the joy, action and sweet-but-subversive humour of this record-setting franchise. We’re as excited as the fans for Despicable Me 4 and can’t wait for their reaction to the new film-inspired LEGO sets.”</p>
<p>The LEGO Despicable Me 4 products will be available from May 1st.</p>
<p>The post <a href="https://www.brandsuntapped.com/lego-debuts-despicable-me-4-sets/">LEGO debuts Despicable Me 4 sets</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
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