Launching on February 14th, players can unlock exclusive Care Bear cosmetics alongside new in-game content, including five Care Bear skins, one victory animation, and two emotes.

“What better way to celebrate Valentine’s season than by welcoming the Care Bears into the Stumbleverse?” said Jake Bales, SVP & General Manager for Stumble Guys at Scopely.

“This collaboration perfectly blends the fast-paced, frenetic fun of Stumble Guys with the Care Bears’ timeless message of kindness. We can’t wait for our players to experience this heartwarming chaos and spread the love!”

Ian Lambur, EVP, Content Strategy, Co-Productions, Global Distribution & Digital at Cloudco Entertainment, added: “Care Bears have always been about sharing, caring, and spreading joy, which makes them the perfect fit for the playful chaos of Stumble Guys.

“This collaboration lets fans experience the magic of Care Bears in a whole new way, bringing their favourite characters into the game for a fun, colourful, and action-packed adventure.”

The post Care Bears comes to Stumble Guys appeared first on Brands Untapped.

Under the agreement, CAA Brand Management will manage the Stumble Guys consumer products licensing and brand extension program in the US, UK, Europe, the Middle East, and beyond. CAA will focus on key categories, including apparel and accessories, back-to-school items, toys, housewares, and more.

“Stumble Guys has evolved into a global gaming sensation, with more than 50 million players each month and nearly 700 million downloads,” said Noah Gelbart, President of CAA Brand Management.

“The game has continued to grow beyond mobile and PC to all major consoles, including Xbox, PlayStation, and Nintendo Switch, further increasing its popularity. We see significant potential to expand the game’s reach by extending the brand into the consumer products industry, aiming to create innovative partnerships across diverse product categories that appeal to both casual players and dedicated gamers alike.”

Jake Bales, SVP and General Manager for Stumble Guys, added: “It’s been a landmark year for Stumble Guys, both on and off the screen. Following our successful expansion to all consoles and the global launch of our toy line, we’re bringing Stumble Guys beyond the screen and into the everyday lives of our players through this partnership with CAA Brand Management.

“With hundreds of millions of players around the world, the Stumble Guys brand continues to grow as we create even more ways for our community to enjoy Stumble Guys wherever they are.”

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