Launching on July 1st is the 1180-piece LEGO Nike Dunk set. The set features a Nike Dunk, rotatable brick basketball toy and “Dunk” slogan that sports fans can build, rebuild and display. Hidden within the Nike Dunk model are stash compartments to safely store championship rings or other essentials, and the set also comes with a unique basketball minifigure – B’Ball Head. Additional LEGO sets will go on sale in September.

The first Nike products will go on sale from August 1st beginning with the Nike Air Max Dn x LEGO Collection as well as a line of apparel and accessories. This will be followed on September 1st by the Nike Dunk Low x LEGO Collection. Additional Nike footwear and apparel will be unveiled later this year.

In addition, from June 7th to 11th, the Nike and LEGO Play Arena will be open to the public at LEGOLAND California Resort. The basketball-themed experience will see children and families design their own LEGO Minifigure athlete trading card, build their own mini basketball jersey or test their basketball skills.

From July 19th to 27th, fans can take part in a creative world of play at Nike’s and the LEGO Group’s football activation in London. Families will be able to see and participate in programming geared toward kids that centre on and celebrate football. Elsewhere, in Greater China, Nike will showcase the partnership across Shanghai, Beijing and other key cities through co-branded community events, in-store displays and activations at the Shanghai House of Innovation.

“Play has the incredible ability to inspire and spark creativity in every child, and at the LEGO Group, we truly believe in that power,” said Federico Begher, SVP, Product Group, New Businesses at the LEGO Group.

“We’re excited to kick off the first chapter of our partnership with Nike, blending the joy of basketball with the magic of imagination”.

Cal Dowers, VP, Global Kids, NIKE, Inc., added: “At Nike, we are dedicated to fuelling the potential of kids through play. Activating the full power of Nike – from athletes to our communities – helps us engage and inspire kids to experience the enjoyment of sport as a lifelong pursuit. Our partnership with the LEGO Group reinforces our commitment to inviting all kids to play.”

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The BTS Dynamite set features the seven-piece band on the video set of their smash-hit single, ‘Dynamite’. It includes the donut shop, ice cream truck and record store. Each building is also detachable from the set, allowing for individual play and display experiences.

The set also includes all seven minifigures of the band members – RM, Jin, SUGA, j-hope, Jimin, V and Jung Kook.

The set came through the LEGO Ideas platform and was designed by LEGO fans Josh and Jacob.

“When we saw Josh and Jacob’s colourful design we knew it would be a hit and this was proved by how quickly they reached 10,000 views in the LEGO Ideas voting,” said Federico Begher, Head of LEGO Product Group.

“The BTS fans have already got behind the design and so it was important that we were as faithful to the original creation as possible. The set highlights creativity, passion and most importantly, fun! We can’t wait to see the fans building and displaying it.”

Talking about their process, Jacob said: “Josh did the building and design work and, as a massive BTS fan, I told him what needed to be in it, what details were most important. It was a really fun process”.

Josh added: “Jacob had the BTS knowledge, and he was able to direct my build in the proper way. I watched the music video over and over and tried to capture its essence in the LEGO bricks. It was insane when the project went viral online overnight.”

The LEGO Ideas BTS Dynamite set is on sale from early March.

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