“S.T. Dupont is a true reference and a brand with more than 150 years of history behind it,” said Pierre Fillon, President of the Automobile Club de l’Ouest.

“In this centennial year of the Le Mans 24‐hour race, now called “the race of the century”, I’m very happy that our two institutions are forging this partnership that allows us to offer enthusiasts high quality and collectible products.”

The Prestige Collection is inspired by the icons of the Le Mans circuit and includes a racing car decoration and a pen with a base resembling the 24 Hours of Le Mans trophy. The Prestige range also includes a smoker’s set and a writing set, each of which is accompanied by the keyring shaped like a helmet.

The Premium range gives pride of place to other legendary colours of the 24 Hours of Le Mans and comprises cufflinks, a Line D large multifunctional writing instrument and a Line 2 lighter. The symbolism of the figure 8 is repeated and the engraved design on each item reproduces the curves and bends of the 24 Hours of Le Mans.

The Access collection spans a Défi Millennium pen, two Jet lighters and several cigar accessories, including porcelain ashtrays, cigar cutters and double cigar cases.

“For the centenary of the Le Mans 24‐hour race, the craftsmen of S.T. Dupont have developed a complete range of products combining the brand’s codes with those of the motoring world,” added S.T. Dupont CEO Alain Crevet.

The range also includes a 48H travel bag, a backpack, a shoulder bag, card holder, wallets and keyrings.

The partnership was brokered by Le Mans’ exclusive licensing agency IMG.

The post S.T. Dupont marks 100 years of the 24 Hours of Le Mans with luxury collection appeared first on Brands Untapped.