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	<title>Nintendo Archives - Brands Untapped</title>
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		<title>Mattel teams with Nintendo for Fisher-Price Little People My Mario collection</title>
		<link>https://www.brandsuntapped.com/mattel-teams-with-nintendo-for-fisher-price-little-people-my-mario-collection/</link>
		
		<dc:creator><![CDATA[Billy Langsworthy]]></dc:creator>
		<pubDate>Tue, 10 Feb 2026 21:56:13 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Fisher-Price]]></category>
		<category><![CDATA[Nintendo]]></category>
		<category><![CDATA[Brian Fitzharris]]></category>
		<category><![CDATA[Mattel]]></category>
		<guid isPermaLink="false">https://www.brandsuntapped.com/?p=36064</guid>

					<description><![CDATA[<p>“Super Mario has been loved by generations, just like Little People,” said Brian Fitzharris, Senior Vice President &#038; General Manager at Fisher-Price.</p>
<p>The post <a href="https://www.brandsuntapped.com/mattel-teams-with-nintendo-for-fisher-price-little-people-my-mario-collection/">Mattel teams with Nintendo for Fisher-Price Little People My Mario collection</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>Mattel has partnered with Nintendo to launch a Fisher-Price Little People My Mario collection.</strong></p>
<p>My Mario is a collection of products, games and experiences inspired by Mario and his Mushroom Kingdom friends.</p>
<p>“Super Mario has been loved by generations, just like Little People,” said Brian Fitzharris, Senior Vice President &amp; General Manager at Fisher-Price.</p>
<p>“Bringing these two worlds together lets parents share something they love from their childhood, while introducing toddlers to Mario through play designed just for them. It’s the best of both worlds!”</p>
<p>The My Mario Mario’s Adventure Playset features toddler-friendly activities inspired by the game, including iconic music and sounds, while the My Mario Bowser’s Airship push-along vehicle includes a cannonball launcher, bat-at spinners and a trapdoor pipe for drop-through play.</p>
<p>In addition, Fisher-Price Little People My Mario figures are available in a 6-pack and single-character assortment, including Mario, Luigi, Princess Peach, Toad, Yoshi, Bowser, and Fire Mario.</p>
<p>The post <a href="https://www.brandsuntapped.com/mattel-teams-with-nintendo-for-fisher-price-little-people-my-mario-collection/">Mattel teams with Nintendo for Fisher-Price Little People My Mario collection</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
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		<title>TOMY teams with Nintendo for Super Mario Toomies collection</title>
		<link>https://www.brandsuntapped.com/tomy-teams-with-nintendo-for-super-mario-toomies-collection/</link>
		
		<dc:creator><![CDATA[Billy Langsworthy]]></dc:creator>
		<pubDate>Fri, 09 Jan 2026 21:28:00 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Nintendo]]></category>
		<category><![CDATA[Super Mario]]></category>
		<category><![CDATA[Morgan Weyl]]></category>
		<category><![CDATA[TOMY]]></category>
		<guid isPermaLink="false">https://www.brandsuntapped.com/?p=35498</guid>

					<description><![CDATA[<p>"Partnering with Nintendo allows us to take the timeless creativity of the Mushroom Kingdom and reimagine it through Toomies’ playful preschool lens," said Morgan Weyl, MD of Licensing &#038; Global Development at TOMY.</p>
<p>The post <a href="https://www.brandsuntapped.com/tomy-teams-with-nintendo-for-super-mario-toomies-collection/">TOMY teams with Nintendo for Super Mario Toomies collection</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>TOMY has teamed up with Nintendo to launch a Super Mario Toomies preschool line.</strong></p>
<p>The first wave launches in March, with a second line landing in August.</p>
<p>The spring range introduces a mix of character water squirters, pouring toys and a water-play pipe set inspired by Super Mario elements. The line-up includes Mario, Goomba, Super Mushroom and Fire Flower, along with a playful pipe-themed set and colourful nesting cups.</p>
<p>“Mario has a unique ability to bring generations together,&#8221; said Morgan Weyl, MD of Licensing &amp; Global Development at TOMY.</p>
<p>&#8220;Partnering with Nintendo allows us to take the timeless creativity of the Mushroom Kingdom and reimagine it through Toomies’ playful preschool lens. This range is designed to spark joy, imagination and shared family moments, starting with bath time.”</p>
<p>The post <a href="https://www.brandsuntapped.com/tomy-teams-with-nintendo-for-super-mario-toomies-collection/">TOMY teams with Nintendo for Super Mario Toomies collection</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
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		<title>LEGO teams with Nintendo for The Legend of Zelda set</title>
		<link>https://www.brandsuntapped.com/lego-teams-with-nintendo-for-the-legend-of-zelda-set/</link>
		
		<dc:creator><![CDATA[Billy Langsworthy]]></dc:creator>
		<pubDate>Tue, 28 May 2024 20:40:30 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Nintendo]]></category>
		<category><![CDATA[The Legend of Zelda]]></category>
		<category><![CDATA[Eiji Aonuma]]></category>
		<category><![CDATA[Wes Talbott]]></category>
		<category><![CDATA[LEGO]]></category>
		<category><![CDATA[Video Games]]></category>
		<category><![CDATA[Toys & Games]]></category>
		<guid isPermaLink="false">https://www.brandsuntapped.com/?p=12209</guid>

					<description><![CDATA[<p>"Our fans have been asking for a LEGO set based on The Legend of Zelda series for a while!" said LEGO Designer Wes Talbott.</p>
<p>The post <a href="https://www.brandsuntapped.com/lego-teams-with-nintendo-for-the-legend-of-zelda-set/">LEGO teams with Nintendo for The Legend of Zelda set</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>LEGO has partnered with Nintendo to launch a set inspired by The Legend of Zelda.</strong></p>
<p>The LEGO The Legend of Zelda Great Deku Tree 2-in-1 set is a brick-built recreation of the character. The 2,500-piece set can either be built as the Great Deku Tree from Ocarina of Time or from Breath of the Wild.</p>
<p>Both builds offer interactive features. In the Breath of the Wild version, the Great Deku Tree&#8217;s face can be animated with the press of a lever, while the Ocarina of Time Great Deku Tree version has a mouth that opens to reveal a Skulltula.</p>
<p>The set includes options to build the Master Sword pedestal from Breath of the Wild and Link’s House from Ocarina of Time. It also comes with four LEGO minifigures – in the Breath of the Wild version, Princess Zelda and Link are dressed in their recognisable blue attire. In the Ocarina of Time rendition, there&#8217;s Young Link and Link.</p>
<p>The set also includes buildable characters and creatures such as Hestu the Korok, several smaller Koroks, Deku Babas, Navi the Fairy and the Deku Sprout.</p>
<p>“I’m really thrilled that The Legend of Zelda is joining the world of LEGO bricks, which has spurred the creative impulses of so many people of all ages,&#8221; said Eiji Aonuma, Producer of The Legend of Zelda series at Nintendo Co., Ltd.</p>
<p>&#8220;The Deku Tree was the first element from The Legend of Zelda we wanted to represent using LEGO bricks. I can’t wait for everyone to get the chance to build this part of The Legend of Zelda world with their own hands&#8221;.</p>
<p>LEGO Designer Wes Talbott added: &#8220;Our fans have been asking for a LEGO set based on The Legend of Zelda series for a while, so we were delighted to work with Nintendo to create the Great Deku Tree in brick form.</p>
<p>&#8220;As a fan of the franchise, it was great to work on this set and fill it with details and references from the games. I’m also glad we managed to offer the choice to build one of two versions to appeal to many Zelda fans. I can&#8217;t wait to see the fans reaction to this set.&#8221;</p>
<p>The LEGO The Legend of Zelda Great Deku Tree 2-in-1 Set is available from September 1st priced at £259.99.</p>
<p>The post <a href="https://www.brandsuntapped.com/lego-teams-with-nintendo-for-the-legend-of-zelda-set/">LEGO teams with Nintendo for The Legend of Zelda set</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
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		<title>Nintendo acquires Dynamo Pictures and renames it Nintendo Pictures</title>
		<link>https://www.brandsuntapped.com/nintendo-acquires-dynamo-pictures-and-renames-it-nintendo-pictures/</link>
		
		<dc:creator><![CDATA[Billy Langsworthy]]></dc:creator>
		<pubDate>Sun, 17 Jul 2022 20:51:24 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Nintendo Pictures]]></category>
		<category><![CDATA[Nintendo]]></category>
		<category><![CDATA[Dynamo Pictures]]></category>
		<category><![CDATA[Video Games]]></category>
		<guid isPermaLink="false">https://brandsuntapped.com/?p=5718</guid>

					<description><![CDATA[<p>Nintendo Pictures will ‘focus on the development of visual content utilising Nintendo IP’.</p>
<p>The post <a href="https://www.brandsuntapped.com/nintendo-acquires-dynamo-pictures-and-renames-it-nintendo-pictures/">Nintendo acquires Dynamo Pictures and renames it Nintendo Pictures</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>Nintendo has acquired Dynamo Pictures, a Tokyo-based CG production company.</strong></p>
<p>As part of the acquisition, Dynamo Pictures will be renamed Nintendo Pictures.</p>
<p>Nintendo stated the purpose of the new division is ‘to focus on the development of visual content utilising Nintendo IP.’</p>
<p>The post <a href="https://www.brandsuntapped.com/nintendo-acquires-dynamo-pictures-and-renames-it-nintendo-pictures/">Nintendo acquires Dynamo Pictures and renames it Nintendo Pictures</a> appeared first on <a href="https://www.brandsuntapped.com">Brands Untapped</a>.</p>
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